Wal-Mart enters the downloading arena, The national superstore officially launched it's downloading service Tuesday, after a "soft launch" failed. Wal-Mart's downloading service boasts over 300,000 songs in its database, and it grows daily. The interesting aspect about Wal-Mart's downloading service is that Wal-Mart charges 88 cents per song, while its competitors charge 99 cents a song. Wal-Mart also only offers "clean" versions of songs, with no explicit content. Some features of the service include a downloading manager, gift cars and 24 hour customer support.